Back

Trend Forecasts

Not “AI will get smarter.” Every forecast is falsifiable: a probability we’ll revise over time, the signals we’re watching, and the exact condition that would prove it wrong.

Recent industry events

Industry facts

Forecasts

Editorial predictions
design-image· 24m
75%
confidence

Text-to-image becomes a built-in capability of design/office/assistant platforms; standalone image tools must defend via editing, brand control, community or commerce.

Counter-signals

  • Standalone tools build strong brand-asset management and pro editing loops

Wrong if

A pure text-to-image standalone regains sustained top-tier consumer traffic without an editing/community moat.

automation· 24m
72%
confidence

Enterprises adopt agents through a governance ladder (read-only → suggest → approve → limited execute → auto) rather than granting full autonomy; governance/security/eval tools gain value fast.

Counter-signals

  • A reliability breakthrough makes broad auto-execution safe sooner

Wrong if

Enterprises broadly grant agents unsupervised cross-system execution without an approval/audit layer.

market· 24m
70%
confidence

China and global markets do not converge: China wires agents into super-apps/payments/local-life faster; global leans on browsers, enterprise SaaS, developer platforms and open protocols.

Counter-signals

  • A single global platform pattern dominates both markets

Wrong if

The two markets converge on the same distribution and agent-integration pattern.

chat-writing· 18m
70%
confidence

Over the next 18 months the gap between top general assistants comes more from memory, user data, app ecosystem and transaction execution than from single-turn answer quality.

Counter-signals

  • A step-change model release reopens a raw-capability gap

Wrong if

A single model release produces a durable, benchmark-wide capability lead that visibly shifts market share regardless of ecosystem.

audio-video· 18m
70%
confidence

Video and voice are the main incremental growth in creative AI; consistency, character control and cost keep improving.

Counter-signals

  • Copyright/rights constraints throttle distribution

Wrong if

Creative-AI growth stalls in video/voice while image regains the growth lead.

protocol· 24m
68%
confidence

The unit of tool distribution shifts from standalone website toward callable units — MCP servers, connectors, skills, agent actions.

Counter-signals

  • Fragmented, competing protocols stall standardization

Wrong if

No protocol reaches broad cross-platform adoption and tools stay distributed primarily as standalone sites.

search-research· 24m
65%
confidence

Standalone AI search/research products get squeezed from both sides — by entry-point assistants above and vertical databases below.

Counter-signals

  • Independent products build defensible citation trust or proprietary data access

Wrong if

A standalone research product grows share while charging purely for better public-web summarization.

market· 24m
60%
confidence

Vertical AI (legal/medical/insurance/finance/support) shifts from per-seat subscription toward per-outcome billing (cases, records, tickets handled).

Counter-signals

  • Buyers resist variable pricing; seats persist

Wrong if

Vertical AI stays predominantly per-seat SaaS pricing with no material shift to outcome billing.